Royal Enfield Factory Custom is a bespoke customisation service for the Classic 350

Your motorcycle, your way…

Firstly, there’s a new 2024 updated version of the Royal Enfield Classic 350. It has new LED headlamps, LED pilot lamp, a gear position indicator on the cluster (thank heavens!), adjustable levers and a Type-C USB charging point. That aside, RE loves to offer more colour options than a packet of M&Ms, so now there are seven colourways across five new variants - Heritage, Heritage Premium, Signals, Dark and Emerald.

The Heritage Series comes in two colourways - Madras Red and Jodhpur Blue. The Medallion Bronze under Heritage Premium retains some of the bronze shade from the Chrome Bronze variant of the older version and mixes it with a cream shade for a dual-tone look. The Signals series in Commando Sand is a new twist on camouflage with a hint of blue elements. The Dark Series features the Gun Grey, which is a dual-tone scheme of grey and black with a prominent copper highlight and Stealth Black, which is a black-on-black scheme. The Emerald colourway brings the beauty and grandeur of British motorcycles from the 1950s and is available with a Chrome dual tone.

And finally, when the new colours no longer pique your interest, Royal Enfield is inviting you to come and co-design your Classic the way you want. The Royal Enfield Factory Custom programme is a bespoke motorcycle personalisation and design studio service with an exclusive limited slot service each month. Once your name has been picked, you can collaborate and co-create directly with Royal Enfield’s team of designers to create a one-of-its-kind custom-made Classic with a plethora of colour, trim & graphic options. You will also get a full manufacturer warranty along with a wide choice of Genuine Motorcycle Accessories.

Mechanically the Classic 350 has the same air-cooled 349cc single-cylinder engine. The top variants now will get adjustable levers, LED indicators, dual-channel ABS and a tripper navigation module. Prices for the 2024 version will be announced soon when bookings open on 1st September 2024.